SEO
Website Audits that Drive Results: Speed, SEO, and UX
A practical checklist to find quick wins that improve Core Web Vitals, rankings, and conversions on Astro sites.
Modular Shift Team
Performance & SEO
Why audit first
Before writing new code, a focused audit uncovers the fastest path to impact. We look at Core Web Vitals, content structure, and crawl/index signals to prioritize fixes that move KPIs.
What we check
- Critical render path (fonts, CSS, and blocking scripts)
- Image sizing and formats (responsive
srcset, compression, lazy‑loading) - Metadata and structured data (titles, descriptions, JSON‑LD)
- Internal linking and sitemaps
- Accessibility basics that also help SEO (headings, labels, contrast)
Quick wins we often find
- Remove render‑blocking Google Fonts usage; use
display=swapand preload only what’s needed. - Compress hero images and add
sizesfor mobile. - Fix duplicate H1 issues and add per‑page meta descriptions.
What happens after
We turn the audit into a sequenced action plan, then ship improvements with verification in PageSpeed Insights and Search Console. You get before/after metrics and a roll‑forward checklist.
Conclusion
The right audit makes the next sprint obvious—and measurable. Start with the pages that make money or get the most traffic, then expand.
Want a quick, practical audit of your site? We’ll outline the wins and do the work.
